Throughout my 25 year career in the technology industry, I’ve witnessed some of the most significant technological revolutions — ones that fundamentally transformed how businesses operate. I’ve been fortunate to be a part of the cloud computing wave, and today, I see a new frontier on the horizon: Artificial Intelligence (AI) and Automation.

If you’re a small business owner, you’ve likely heard the buzz around AI. Maybe it feels like it’s only for big companies with deep pockets, or perhaps you think it’s too complex to implement in your business. I understand the hesitation, but I’m here to tell you that the time is now to explore AI for your business, specifically, AI Automation.

Many software solutions have traditionally been geared toward enterprises, leaving smaller businesses out of the equation. AI has completely changed the game. You no longer need a team of developers, with all the time and expense that entails, to bring a product to market. AI has democratized software development, allowing anyone — even small businesses — to build full automation workflows without writing a single line of code. What was once reserved for large enterprises is now accessible to businesses of any size.

Why AI Automation Matters for Small Businesses Today

When I talk about small businesses, I’m referring to the backbone of the economy — companies with fewer than 500 employees, including even one-person operations. In fact, according to the U.S. Small Business Administration, 99.9% of businesses in the U.S. are small businesses, and many of these are run by solo entrepreneurs. These businesses often don’t have the resources or manpower to handle everything manually, which is why AI and automation are so crucial. AI Automation gives small businesses the ability to compete with larger enterprises by automating repetitive tasks, streamlining operations, and freeing up time for more strategic, revenue-generating work.

The reason AI and automation are essential today is simple: time and efficiency. Running a small business means wearing many hats, and oftentimes, those hats involve mundane tasks — processing invoices, responding to emails, scheduling social media posts — that take time away from what really matters: growing your business and serving your customers.

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What if you could automate even some of those tasks? That’s what AI Automation offers. It’s no longer just about tech giants leveraging these tools — small businesses can, and should, use AI to streamline processes, free up time, and operate more efficiently.

Here’s the key takeaway: AI and Automation has never been more accessible. Small businesses can now implement automation solutions without needing a team of developers or expensive infrastructure. What was once considered too costly or complex is now at your fingertips.

Start Small: Automate the Mundane

The beauty of AI Automation today is that you can start small. You don’t need to overhaul your entire operation overnight. Instead, take a look at your business processes and find the most repetitive, time-consuming, or boring tasks. These are the tasks you can automate first.

For example, maybe you’re constantly managing your email inbox — sorting messages, organizing follow-ups, or scheduling meetings. AI can handle that for you. Or perhaps you’re spending time posting content to social media. Automation can simplify that process, too.

It’s not about replacing your workforce with machines — it’s about freeing up your time to focus on what drives revenue. By automating the mundane, you create more space for creativity, strategy, and customer engagement.

The AI Revolution is Just Beginning

Think back to the early days of cloud computing. I remember when businesses hesitated to migrate workloads to virtual machines, concerned about performance and reliability. A virtual machine (VM) is essentially an operating system running on a physical server, but what makes it “virtual” is that multiple VMs can run side by side on the same physical hardware. This improves efficiency and reduces costs significantly. At the time, this concept was new and unfamiliar, leading to skepticism. Today, those same businesses can’t imagine running their operations without the cloud, and VMs are an integral part of their infrastructure. In fact, many of the apps you use daily are running in virtual machines or containers, hosted in the cloud.

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We’re at a similar inflection point with AI. Many business owners are aware of its potential but remain hesitant to dive in. Some don’t fully understand what AI can do for them, while others may not have even heard of tools like ChatGPT. This hesitation and lack of knowledge are precisely why now is the time to act. Those who adopt AI early — those who start experimenting with automation and incorporating AI into their workflows — will position themselves ahead of the curve when AI becomes mainstream.

Generative AI, for instance, is still in its infancy in terms of full-scale business adoption. Yet, it’s a powerful tool that can transform how you create content, interact with customers, and analyze data. And the best part? The technology is affordable and easy to implement today. You can start small and grow from there, just like businesses did in the early days of cloud computing.

Why Now?

Small business owners face constant challenges — whether it’s tight budgets, limited time, or wearing too many hats. The good news is that AI Automation can help alleviate many of these pain points. Here are three compelling reasons why small businesses should explore AI today:

  1. Affordability: AI solutions are cheaper than ever, with plenty of low-cost, no-code tools available that make automation accessible to anyone, regardless of technical background.
  2. Scalability: Start with small, manageable tasks and scale as your business grows. Automation gives you the flexibility to handle more work without adding overhead.
  3. Competitive Edge: Early adopters of AI and automation will have a significant advantage over competitors who stick to traditional, time-consuming processes.

The question you should be asking isn’t “Should I use AI?” It’s, “How can AI help my business grow?”

Where to Start: Practical Steps to Implement AI Automation

Step 1: Identify Repetitive Tasks.
Look at your daily operations. What are the tasks that take up time but don’t require much thought? Whether it’s organizing emails, scheduling social media posts, or managing customer data, these are the ideal starting points for automation.

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Step 2: Choose a Tool.
You don’t need a developer to get started with AI or automation. Tools like Make.com, and Airtable allow you to create workflows that automate those boring tasks. Best of all, they’re user-friendly and don’t require coding skills.

Step 3: Experiment and Scale.
Start small. Automate one task and see how it goes. From there, expand your efforts into other parts of your business. The goal isn’t to automate everything overnight but to find areas where AI can make your life easier and your business more efficient.

Looking Forward: The Future of AI in Small Business

AI isn’t just a passing trend. It’s here to stay, and those businesses that embrace it now will be positioned to succeed in the future. Whether it’s handling customer interactions, managing data, or streamlining operations, AI offers the opportunity to grow your business while reducing time-consuming tasks.

As someone who’s seen technological revolutions unfold over the past 25 years, I can tell you that the businesses that thrived were the ones that didn’t wait — they experimented, learned, and adapted. The same applies to AI today. You don’t need to be an expert to start benefiting from it. You just need to start.

A Call to Action for Small Business Owners

This is your moment. AI is no longer reserved for tech giants or enterprises — it’s for everyone. Don’t wait until you’re forced to adopt it. Start now, and use it to your advantage.

If you’re not sure where to begin, take a step back and look at your business. What’s one task you wish you didn’t have to do every day? That’s your starting point. Automate it, and see how AI can free up your time for more meaningful work.

In 10 years, when AI is as ingrained in business operations as the internet or cloud computing, you’ll look back and be glad you started today.

Work with AI, or work for AI. The choice is yours.

If this is something that interests you and you’re a small business owner, I’d love to get your perspective. Whether you know nothing about AI or are familiar with it but don’t know where to start, I’m happy to have that conversation. Schedule a call with no obligation — let’s discuss how AI Automation might work for you. https://joeadams.bio/meet-me/

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To the future!
Joe Adams

This post was also published on Medium.